As excited and happy as I get when I complete a collection, I get equally nervous about everything going to plan.
Shoots are probably one of the most important aspects of a brand, especially when releasing a new collection.
You definitely need to go with a reputed photographer who knows what they are doing, and has experience in shooting fashion. I was so pleased to be introduced to Pink Pepper Photography who are conveniently located in Dubai Mall. The main photographer there was so professional and accommodating. She knew how I wanted it to look as I am a bit of a perfectionist.
The pictures are almost ready and I cant wait to publish them! Thank you to my amazing PR Moustafa Mahdi who helped me carry the mannequins in pieces hahaha! and to Pink Pepper Photography for a great shoot!!